Caption: Timberland, the world-renowned outdoor lifestyle brand, has officially announced multifaceted and trendsetting artist Xu Minghao as its new Asia-Pacific spokesperson. Together, the two will showcase the “Unbreakable” story of a new generation through free expression and sincere expression, conveying the core spirit of resilience, fearlessness, and authentic independence.
Since his debut, Xu Minghao has captured the hearts of a global audience with his interdisciplinary creativity in music, dance, and fashion art, earning widespread recognition and resonating deeply with young people from diverse cultural backgrounds. He pours his passion into exploring the boundaries of artistic expression, maintaining a candid and genuine expression, using his own experiences to encourage young people to break free from constraints and be their true selves.
This spirit of self-reliance and constant exploration aligns perfectly with Timberland’s core values. Xu Minghao’s addition will inject new vitality into the brand’s classic spirit with a younger, more trendy perspective, bringing the “Unbreakable” story to a new level of brilliance in a contemporary context.
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[Weibo Post](https://weibo.com/7337001776/Q3LFvosrq)
Caption: Timberland, the world-renowned outdoor lifestyle brand, has officially announced multifaceted and trendsetting artist Xu Minghao as its new Asia-Pacific spokesperson. Together, the two will showcase the “Unbreakable” story of a new generation through free expression and sincere expression, conveying the core spirit of resilience, fearlessness, and authentic independence.
Since his debut, Xu Minghao has captured the hearts of a global audience with his interdisciplinary creativity in music, dance, and fashion art, earning widespread recognition and resonating deeply with young people from diverse cultural backgrounds. He pours his passion into exploring the boundaries of artistic expression, maintaining a candid and genuine expression, using his own experiences to encourage young people to break free from constraints and be their true selves.
This spirit of self-reliance and constant exploration aligns perfectly with Timberland’s core values. Xu Minghao’s addition will inject new vitality into the brand’s classic spirit with a younger, more trendy perspective, bringing the “Unbreakable” story to a new level of brilliance in a contemporary context.
(Weibo translation)
dear bias, how are you so gorgeous